Pixar just showed off the first trailer for their latest movie at ComicCon. As usual with Pixar’s initial teaser trailers, it doesn’t reveal much, but introduces us to the main character, and possibly the reason why the movie is named “Up”.

Mmm, reminds me of one of my favorite books as a kid. There’s something inherently magical about balloons.

And on a somewhat related note, my friend and designer David Lanham is now out there at the convention hawking his new designer toys company, so if you like his art, make sure to check it out!